Datadog

Programs Used: Photoshop/Illustrator/Chat GPT/Figma

Silver logo award at Graphis Annual New Talent 2024

Brand Overview:

Data Dog is a B2B tech brand specializing in intuitive, AI-powered data monitoring and system intelligence. Built for high-stakes industries that demand real-time performance, Data Dog offers razor-sharp analytics and automated threat detection with a brand persona that’s smart, loyal, and always alert. From tech startups to enterprise networks, it’s the watchdog that never sleeps. The identity is shaped by a custom purple logo featuring a signal-emitting dog — symbolizing precision, instinct, and protection. With a confident, witty brand voice and a clean, modern visual system, Data Dog delivers clarity in the chaos of digital infrastructure.

LOGO