Civil Goat Coffee

A complete brand identity and packaging system for an artisanal coffee roaster focused on ethical sourcing and community impact.

Brand Identity Package Design Typography Art Direction

Civil Goat Coffee - Travis Crawford

Project Scope

Brand Strategy
Logo Design
Package Design
Brand Guidelines
Marketing Materials

Tools Used

Figma
Illustrator
Photoshop
Indesign
ChatGPT (Copy)

Recognition

Received a Silver award in Graphis New Talent 2024

Creating an Authentic Coffee Experience

Brand identity and packaging system for a bold coffee company built on conversation. Civil Goat's branding invites people to slow down, sip up, and speak out.

This project includes a custom logo, packaging system, brand voice, and digital applications.

Civil Goat Coffee billboard advertisement